Volkswagen Promotions & Discounts
In the interest of giving back to the community that has given us so much, Volkswagen offers special programs and discounts. Click below to learn about our College, Military, Responder and Foreign Business discounts.

College Grad Program
Navigating the real world is fun. And it gets even more fun with Volkswagen. Visit Heritage Volkswagen of South Atlanta for both, see if you qualify for the Volkswagen College Grad Program and a $500 Bonus toward a new Volkswagen vehicle. You may be eligible for up to 2 years after graduation.
*Volkswagen of America, Inc., will pay a $500 Contract Bonus when customers eligible for the College Graduate Program lease or purchase a new, unused Volkswagen vehicle through participating dealers (excludes 2015 VW TDI vehicles). Credit approval required. Bonus must be applied toward the customer’s lease or purchase; not redeemable for cash. To qualify for the Program, you must be must be a U.S. citizen or permanent resident who graduated from a U.S. or Canadian accredited college/university within 24 months of credit application, and employed in a full-time permanent position or have a written commitment from a future employer. References, proof of income, copy of degree or official transcript, and contact information for college/university required. Credit history is not required, but existing credit must be in good standing and have no previous derogatory credit. Not valid in Puerto Rico. See your local Volkswagen dealer for details or, for general product information, call 1-800-Drive-VW.

Military & First Responders Program
To all qualified first responders and members of the five military branches, Heritage Volkswagen of South Atlanta is so inspired by your courageous and selfless service to America, that we’d like to give something back. Receive a $500 bonus toward purchasing or leasing a new Volkswagen.
Volkswagen of America, Inc., will pay a $500 Military and First Responders Bonus for qualified active duty U.S. Military service members, U.S. Military Veterans (Veterans must be within 24 months of active duty), U.S. Military retirees, First Responders (Police Officer, Sheriff/Sherriff’s Deputy, Correctional Officer, State Trooper, Federal Law Enforcement Officer, Firefighter (career or volunteer), EMT, Paramedic, 911 Dispatcher/Operator) and their family household members who purchase or lease a new, unused MY14-MY19 Volkswagen model (excluding Golf R) through participating dealers. Proof of military/first responder eligibility and residency of family household member (if applicable) required. Bonus applied toward MSRP and is not available for cash. Fleet customers are not eligible. One bonus per VIN. Eligible customers may receive this bonus on up to two Volkswagen vehicles per year. See your local Volkswagen dealer or, for general product information, call 1-800-Drive-VW.

Foreign Business Program
The Foreign Business Professionals Program is available to foreign business professionals who are working in the United States on an employment visa and have a minimum base gross income of $45,000/year. Credit history is not required, but existing credit must be in good standing without previous derogatory credit. Visit Heritage Volkswagen of South Atlanta today for more details.
What to bring to the Dealership.
• United States Social Security card
• Letter from employer stating position, hire date, income and length of stay in the U.S.
• Documentation to verify your address and phone number
• Copy of U.S. visa with expiration date
• Contact information from two U.S. residents who can serve as personal references
1 Applicants with Types A, E, G & NATO visas are not eligible for this program. 2 An exception can be made if the applicant holds a TN-1 permit (free trade professional), only for Canadian citizens who live and work in the United States for up to one year at a time and have a renewable status for additional periods of one year each, with no ceiling on the total years a person with TN status can work in the United States.
